Privacy Policy

Last Updated: 2024.11.06

At Expansive EDGE, we prioritize your privacy and are dedicated to safeguarding your personal information. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, www.expansiveedge.com.

1. Information We Collect

We gather information to provide you with the best possible service and enhance your experience with us.

1.1 Personal Information You Provide:

  • Contact Details: Name, email address, phone number, and postal address.
  • Business Information: Company name, job title, and professional contact information.
  • Communication Data: Details you provide when communicating with us, including emails and phone calls.

1.2 Information Collected Automatically:

  • Technical Data: IP address, browser type, operating system, and device type.
  • Usage Data: Pages visited, time and date of visits, time spent on pages, and other diagnostic data.
  • Cookies and Tracking: We use cookies and similar technologies to track activity on our website and store certain information.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioural metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement. 

2. How We Use Your Information

We use your information to deliver, improve, and personalize our consulting services, including:

  • Service Delivery: Ensuring our services meet your needs and preferences.
  • Communication: Responding to inquiries, providing support, and keeping you updated with relevant information.
  • Marketing: Sending newsletters, updates, and promotional materials that may interest you (with your consent).
  • Analysis and Improvement: Understanding how you use our website to enhance user experience and service offerings.
  • Legal Compliance: Adhering to legal obligations and protecting our rights.

3. Sharing Your Information

We respect your privacy and do not sell your personal information. We may share your information with:

  • Service Providers: Trusted third-party companies that assist us in delivering our services, such as hosting, email delivery, and analytics.
  • Business Partners: With your consent, sharing information with partners to offer you additional products, services, or promotions.
  • Legal Requirements: Disclosing information to comply with legal obligations or respond to lawful requests.

4. International Data Transfers

Your personal information may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. We take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

5. Data Security

We implement robust security measures to protect your information. However, please note that no online data transmission or storage is entirely secure. Exercise caution when sharing information electronically.

6. Your Choices

You have control over your personal information and can:

  • Opt-Out: Unsubscribe from marketing communications by following the instructions in our emails or contacting us directly.
  • Access and Update: Request access to, correct, or update your personal information by reaching out to us.
  • Cookies: Adjust your browser settings to refuse cookies or alert you when they are being used. Note that disabling cookies may affect website functionality.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

8. Your Legal Rights

You have the right to access, correct, delete, or transfer your personal data, as well as the right to object to and restrict certain processing of your data. If you wish to exercise any of these rights, please contact us.

9. Data Breach Procedures

In the event of a data breach, we will notify you and any applicable regulator of a breach where we are legally required to do so.

10. Third-Party Links

Our website may include links to third-party sites. We are not responsible for their privacy practices or content. Please review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our services are not intended for individuals under 18. We do not knowingly collect information from children under 18. If we learn we have inadvertently gathered such data, we will take steps to delete it.

12. AI and Data Processing

We use Artificial Intelligence (AI) to enhance our services, analyze data, and improve user experience. Our AI systems may process information like usage patterns and preferences to personalize services while protecting individual privacy. Personal data is handled in compliance with legal requirements, often anonymized or aggregated to ensure privacy. Users can control certain AI-driven processes, though opting out may impact personalization features. We rely on trusted third-party platforms to support our AI processes, and any data shared with these providers falls under their privacy policies. Updates to our AI practices will be reflected in this Privacy Policy.

13. Employee and Subcontractor Data Handling

We limit access to client data to only those employees and subcontractors directly involved in delivering our services. All team members are bound by confidentiality agreements and adhere to strict data security protocols. They receive regular training on data protection standards, and we monitor data access to ensure compliance. Subcontractors are evaluated and contractually required to follow our privacy practices to ensure your information remains secure and confidential.

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically. We will notify you of any changes by posting the new policy on this page and, where appropriate, through other means (such as email notifications).

Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

Expansive EDGE - Address Icon

Address:

Find us at The Station 360 Railway St W Cochrane, AB, T4C 2E2 Canada
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Contact:

+1 (236) 513 8715

[email protected]

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Hours:

Monday – Friday
08.30 am – 4:30 pm
MST (Mountain Standard Time)
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